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Home Posts tagged "affinity-map"

Tag: affinity-map

Plantcite – Researching novice gardeners in Vancouver

Plantcite – Researching novice gardeners in Vancouver

 affinity-map, ethnography, personas, user-research

Plantcite began with our dream of a living, breathing demonstration garden (detailed here and here). The intent is to help novice gardeners quickly and experientially learn more about plants that thrive in our climate. This personal project was kicked off by diving deeper into the world of the customer. Our interviews….

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