Design Leader + Product Strategist

Design Leader + Product Strategist

LL Ballay | UX Strategist

I'm someone who...

✦ Is incapable of resisting the gravitational pull of impacting strategy with design ✦ Beholden to curiosity, exploration and observation ✦ A connector of seemingly disparate things ✦ Status quo avoidant ✦ A mentor, leader, educator, facilitator and listener ✦
Designs with curiosity
When people talk, I listen. A lifelong observer and clue-gatherer, I channel my inner Nancy Drew. I approach design through inquiry and observation, uncovering meaningful patterns and themes that are hidden in the plain sight. What can I say? I'm kind of obsessed with discovering elusive things.
Designs with gusto
Nothing says adventure to me like going from nothing to something. My entrepreneurial ethos has translated into building design teams and products from the ground up; inventing new design methods and deliverables; creating design courses from scratch; and launching a number of creative ventures including a boutique design consultancy.
Designs with influence
Not everyone is a believer.  And in the often contentious world of design, forging relationships with skeptics and believers alike is key to establishing a strong human-centered design culture. I’ve radically shifted perceptions about what design is (and isn't) in many organizations. The outcome? Elevating design, the process, and ultimately its impact.

What I'm doing...

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Talk on job hunting and careers
Talk on job hunting and careers
Later this month I'm talking to women at the Master of Digital Media program about a topic we can all relate to: the daunting and stressful...
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Canadian UX Design Survey  | Vancouver UX (VanUE) Presentation
Canadian UX Design Survey | Vancouver UX (VanUE) Presentation
This presentation on our Canadian UX Work and Salary survey was for the VanUE group.
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What I'm thinking...

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Cautious ch-ch-changes.
Cautious ch-ch-changes.
Finally! I think I might have managed to find a WP theme that doesn't make...
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WordPress decoder
WordPress decoder
I could rant until I was blue in the face about the poor website building...
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