I’ll admit: I rarely use QR codes. But today I thought I’d try out Flight Centre‘s because it just sounded so… convenient. I like to travel and I like sales and I like getting notifications by email (yes, I’m old school that way). One zap and I’d be good to go, right?
Wrong. I got this screen instead.
After much scrutiny, I managed to find the tiny “Click here” to sign up on their unoptimized-for-mobile page. Sign up? Not mobile-friendly? This doesn’t sound good.
Yup, a mini form, complete with forcing me to provide unnecessary information. Well, unnecessary for me the user; their marketing department would love all of it I’m sure. Bye bye eNewsletter and email database.