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Home Thinking Brilliant user experience design — for oatmeal.
Brilliant user experience design — for oatmeal.

Brilliant user experience design — for oatmeal.

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Very thoughtful packaging with a built-in “measuring cup.”  Funny, I never thought of using the package for this purpose before, I usually eyeball the water, but it makes total sense.  I wonder if it was just common sense on the designer’s part or if it came from some external feedback?

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